A TXT record is text in free, human-readable form, that is associated with an Internet domain as a DNS record for one purpose or other. The most popular use of a TXT record is to add your website to an online search engine or to an analytics platform, which offers details about the traffic to your Internet site. Creating such a record works as verification that you are the domain address owner and they'll supply the content you should include as the value when you set up the record. Another purpose of a TXT record is to verify that an e-mail message is sent by the Internet domain owner and from a reliable server - this is the so-called SPF protection, that prevents any electronic address set up under your domain to be forged and unauthorized individuals to send spam making it appear like it was sent from your own mailbox. You can include any other info you want to be associated with your domain name in a TXT record as well.